Minimizing Cognitive Load: Strategies for Simplifying Complex Systems in Game UX
Introduction In games, cognitive load plays a crucial role in the experience of the player. Cognitive load in the context of game design, refers to the mental effort and capacity players have to go through to process and understand information presented to them in a game (Sweller, 1999). In the context of a game, players […]
The role of gamification in UX design
In UX design it is important that we build that which the user needs. We need to give them the best experience possible, to grab their attention, hold their attention and persuade them to sign up, purchase, download, or perform another action you’d like your user to do. This article looks at the role of […]
3 reasons to use Hotjar as a designer
We all know that if we understand our users and design for their needs, the business will go up. Google Analytics gives you statistical data on bounce rates, where your users come from, and page-to-page behavior. But what about what happens on the page itself? When the users bounce, why does that happen? Or why […]